Amid the rise of micro-influencer marketing alongside content marketing today, REVU has continued to be a review platform that supports content marketing for brands through micro-influencers, or “reviewers,” in order to align with the “search and found” behavior of online consumers for the past two years. On this occasion, Alternate 65 Co., Ltd., led by Mr. Anupong Chantorn, Managing Director and the official overseer of REVU – The No.1 Review Platform in Thailand, organized the “REVU 2nd Anniversary Birthday Party” under the theme The Galaxy Revurian, taking over the Sub-Zero Ice Skate rink on the 9th floor of Major Cineplex Sukhumvit (Co-operative Building).

The entire venue was transformed into The Galaxy Revurian, inhabited by various “Revurians” of different kinds who share a love of writing reviews and who continue to shine to this day. REVU welcomed more than 180 micro-influencers, or reviewers, to celebrate its second anniversary together. The event also gave reviewers the opportunity to create and dress up in full The Galaxy Revurian theme specifically for the occasion, making the atmosphere truly feel like a celebration in a real galaxy. In addition, the event received warm support from more than 30 sponsoring brands, which distributed gifts at the event with a total value of over 400,000 baht.

Over the past two years, REVU has received an excellent response from brands, marketers, and micro-influencers alike. As a result, there have been more than 12,000 reviews created through the REVU Platform and over 8,000 reviewers, doubling from 2017. At this event, both brands and reviewers had the opportunity to meet and speak with one another, and brands also took part in presenting awards to reviewers whose work had stood out throughout 2017–2018.

As with the previous year, the highlight of the event was the announcement of the REVU Best of the Best Reviewers 2018 awards in three categories: The Best of the Best Reviewers, Revu Rookie, and RevuGenic. This year, the number of award recipients in each category increased. REVU also recognized the growing importance of image and video content, leading to the introduction of the REVU The Best of the Best Reviewer awards in the Best VDO and Best Photo categories. These awards were presented to reviewers who produced high-quality content and conveyed it in the most sincere manner during 2017–2018, while also encouraging them to continue creating quality content in the future.

The Best of the Best Reviewers – The Best Reviewer Category

This award is presented to reviewers who fully embody the qualities of The Best Reviewer: they are able to tell a complete story in their own style in a beautiful and clear manner, use keywords comprehensively so that their content performs well in online searches such as Google, and deliver content within the specified time frame. In addition to these qualifications, all three award recipients are also able to write reviews across a variety of categories. The recipients are:

1) Ms. Chompoonut Brown, or Adia
Blog : https://adiabraun.wordpress.com/about
Facebook : https://www.facebook.com/adiamakeup

2) Ms. Panida Khwancharoen, or Lilo_Alo5
Blog : https://allaboutnickiblog.wordpress.com
Facebook : https://www.facebook.com/nickichicha

3) Mr. Thanit Montrikittiphan, or Mimi
Blog : http://miieiie.blogspot.com
Facebook : https://www.facebook.com/miieiie.review

The Best of the Best Reviewers – Revu Best Photo Category

Reviewers who received this award are those with beautiful photographic composition, clear images, and the ability to use photography to tell stories effectively. This award was presented to two reviewers:

1) Ms. Mesaya Baicharoen, or Mae-Sabai
Blog : https://www.maesabai.com
Facebook : https://www.facebook.com/MaeSaBai

2) Mr. Krit-amorn Malachamnuan, or Talachmakeup
Blog : https://talachmakeup.wordpress.com
Facebook : https://www.facebook.com/talachmakeup

The Best of the Best Reviewers – Revu Best VDO Category

The reviewer who received this award was selected for outstanding video content production, clear storytelling through video, and engaging presentation. The recipient is:

Mr. Peecha Phintharong, or Take-On-Tubb
Blog : https://www.itubb.net
Facebook : https://www.facebook.com/takeontubb
Youtube : https://www.youtube.com/takeontubb

The Best of the Best Reviewers – Revu Rookie Category

This award is for outstanding new reviewers. The recipients registered with REVU in 2017 and demonstrated strong performance from the beginning, continuing to improve up to the present.

1) Ms. Pimpisa Kongnang, or Pearreland
Blog : http://www.pearreland.com
Facebook : https://www.facebook.com/pearreland

2) Ms. Thapanee Phumpuang, or Baitoey_TP
Blog : https://callmebtreviewer.wixsite.com/home
Facebook : https://www.facebook.com/Callmebt.reviewer

The Best of the Best Reviewers – RevuGenic Category

This year, the REVU team’s favorite award was presented to four reviewers who have consistently cooperated very well in producing reviews, winning the hearts of the Revu Thailand team. They are:

1) Ms. Thatsa Linker, or ThasaSFXmakeup
Blog : http://thasachoco.wixsite.com/thasachoco
Facebook : https://www.facebook.com/ThasaSFXMakeup

2) Ms. Warinthorn Chanthontham, or Iampatchy
Blog : http://sara-patka.blogspot.com
Facebook : https://www.facebook.com/SaRaPatJa

3) Ms. Montakan Thanaseerangkul, or Barbiekiku
Blog : https://www.bloggang.com/mainblog.php?id=barbiekiku
Facebook : https://www.facebook.com/BarBieKiKuBeauty

4) Ms. Pimwalan Sombun, or Noonninn
Blog : https://noonninn.wordpress.com
Facebook : https://www.facebook.com/noonnin.pimwalun

An event like this would not be possible without the generous sponsors who contributed gifts and awards. REVU would like to thank the main sponsors: Smooto Japan, Cute Press, Style HAN, Sola Cosmetic, BIODERMA, PRETTii FACE, NAMU LIFE SNAILWHITE GOLD, Karisma, and Pisidia. REVU would also like to thank the supporting partners who helped make this event a success, including AdPocket – No.1 Mobile Screen Lock Ads in Thailand, ESSENSO, Tipco Beat, Made’ Cosmetix, Gardino, Bireley’s, Butaé, Eglips, LovLuv, Thawinha Restaurant, Umix Skincare, Smooth E, SiamHerbal, JB Collagen, Yunmai, BELOV, Biore, in2it, Aunyeongg Collagen, Provamed, Avari Milk Cleansing, HOSHI Ume, Blink, FORWARD, and Major Cineplex.

Over the past two years, REVU has established itself as the pioneer review platform supporting micro-influencer marketing in Thailand and has remained a trend leader in creating review content based on real product or service trials through actual user experiences in the country. On th.revu.net, there are more than 8,000 qualified reviewers ready to help create content, and there have already been more than 2,000 product or service campaigns seeking reviewers through REVU.

Finally, REVU Thailand and all reviewers will continue to demonstrate the “small” yet “powerful” strength of micro-influencers in Thailand. REVU itself will remain a key supporter, committed to giving every reviewer the opportunity to showcase their ability to create quality content going forward.