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Areeya Property: Lifting Engagement +500% and Cutting Cost per Lead 45%

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Background

Areeya Property (PCL.) was founded in 2000 as a company limited to develop the real estate projects by all project operated in the name of ‘Areeya’

Strategy

Strategy

  1. Adap VDO hero to various form to fit with each digital platform and digital users' behavior

  2. More educate to prospect target with segmented content under single promotion message

  3. Apply retargeting tactics to people who engage in the promotion message with conversion ads

  1. Adap VDO hero to various form to fit with each digital platform and digital users' behavior

  2. More educate to prospect target with segmented content under single promotion message

  3. Apply retargeting tactics to people who engage in the promotion message with conversion ads

Service

Digital Marketing Strategy

YDM Family

Gottimize

Result

Result

  • Achieved +500% Engagement Rate from the previous campaign.

  • Overall, CPL decreased by -45%.

  • Successfully increase the number of weekly walk-to-site in all projects

  • Achieved +500% Engagement Rate from the previous campaign.

  • Overall, CPL decreased by -45%.

  • Successfully increase the number of weekly walk-to-site in all projects

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