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Nestle Thai Milk Tea: Making a Cone the Iconic Thai Flavor Tourists Must Try

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Background

To Be #1 market share in ice-cream cone segment and make it an iconic Thai Taste that every tourist have to try.

Strategy

Strategy

“THE NEW ENJOYMENT OF THAI MILK TEA” The first time in Thailand, and give an EXTREME THAI EXPERIENCE to tourists.

“THE NEW ENJOYMENT OF THAI MILK TEA” The first time in Thailand, and give an EXTREME THAI EXPERIENCE to tourists.

Service

Online Viral Video

YDM Family

Adyim

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