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6 Senses of Local Experience in Thailand

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Background

In order to promote and boost traditional Thai Local Experience tourism, Tourism Authority of Thailand (TAT) organized "6 Senses of Local Experience in Thailand". This online campaign enabled tourists to learn and understand Thai local life and created unique experiences of local Thai for travelers in a safe and comfortable environment.

Service

Service

Integrated Marketing Communication

Integrated Marketing Communication

YDM Family

Adyim

Result

Result

From the total number of registrations to the campaign and post-event survey results, the campaign was arranged successfully. The unique Thai local experience created positive impacts not only for the first-time travellers to Thailand, but also for frequent individual Thailand goers.

From the total number of registrations to the campaign and post-event survey results, the campaign was arranged successfully. The unique Thai local experience created positive impacts not only for the first-time travellers to Thailand, but also for frequent individual Thailand goers.

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